Funnel Radio Line Up - Feb 8, 2022

Getting a 5x Lift Through Early Engagement - Mari Anne Vanella

Mari Anne will discuss the impact that early engagement has in large enterprise B2B sales cycles.

Topics discussed:

1. Is BANT relevant anymore for engagement with large B2B deals?
2. What are some common engagement breakdowns?
3. Is there such a thing as predictability with engagement?
4. If a company outsources, what should they consider specifically related to engagements?
5. Isn’t buying appointments the right thing to do?

About our Guest Mari Anna Vanella

6 Tips to stop getting in your way, get more respect and not be considered a ding dong! Listen While You Work

Host Susan Finch talks with Mari Anne Vanella about getting respect in the business world.  

While there are humorous parts, there are a pile of points she covered that are in-your-face critical to succeed and to avoid being thought of as a ding-dong. 

Listen for the part about the pumpkin sweater and dressing for a bake sale. It's the mindset of scarcity, and putting limits on what you can do. They talk about taking command, presence at meetings, start being an authority, avoid nagging. They also talk about gender neutral solutions.