Welcome to the Sales Lead Management Association^SM .

The Sales Lead Management Association^SM has the mission of helping companies become more successful in the critical business process of managing sales leads. Everyone can become a member by registering and gaining access to the content on the site.  

We have built an extensive library of articles, reports, and  information about inquiry management, sales leads, lead nurturing, lead qualification, ROI reporting, and lead distribution. Additional subjects include trade show sales lead acquisition, telemarketing, and inquiry and lead generation. 

The Sales Lead Management Association hosts a live weekly radio program dedicated to the management of sales leads.  The show broadcasts recent news events and interviews with interesting industry leaders from B2B and B2C companies including CRM, Marketing Automation, Email Marketing Software, Inquiry Management Service Providers and lead management/generation experts.  SLMA Radio is a 50 minute internet radio show produced four times each month at 5 PM PST, in the United States from OC Talk Radio.   

The hosts are talk-show commentator Will Crist, and James Obermayer, CEO of the Sales Lead Management Association.  Guests are CEO and C-Level executives from B2B and B2C companies.  Ideas for guests or special news events should be sent to:  content@slmaradio.com   Interview schedules are planned six weeks in advance with news breaking exceptions.

Learn more here >>

Recent Headlines:

WVW to Partner with LeadMaster to Expand Their Reseller Channel LeadMaster and WVW join forces to expand the reseller channel for the LeadMaster Lead Management / CRM SFA products in North America.	August 26 Show: Mac McIntosh - the Sales Lead Expert and Joseph Payne, CEO of Eloqua (Listen to this show here >> )  Standard Podcasts [00:50:00m]: Play in Popup | Download | Embeddable Player August 12 Show: Gary Slack, Slack Barshinger and Chairman of the BMA and Andy Brownell Lead Master (Listen to this show here >> )  Standard Podcasts [00:50:00m]: Play in Popup | Download | Embeddable Player UPCOMING EVENTS SAVE THE DATES! October 10 - 16: Sales Lead Management Week.   October is also the month to nominate someone to the 50 Most Influential in Sales Lead Management. Start thinking about those who have stood out to you throughout the past year. Details to come!
Sep 02,2010 - WVW, the international business development group is pleased to announce its partnership with LeadMaster, a leading provider of software-as-a-service sales lead management software solutions. As partners, WVW and LeadMaster will work together to expand the reseller channel for the LeadMaster Lead Management / CRM SFA products in North America. WVW is well suited to expand the LeadMaster reseller channel because of their experience with consultants and existing relationships in the VAR channel.  Full release here >>
NewLeads' E-Fulfillment Saves Trade Show Exhibitors Thousands of Dollars Show Visitors Can Download & View Literature Before Leaving Booth
VENTURA, Cailf., Sept. 2 /PRNewswire/ -- In its latest software release, NewLeads, Inc. offers exhibitors almost instant fulfillment of PDF documents for their trade show visitors.  Already known for being the pioneer in the electronic capture of ...  Full release here >>
Salesforce.com Introduces Jigsaw for Salesforce CRM Salesforce CRM customers can now receive real-time updates on important business contact and company data, anytime and anywhere with Salesforce Chatter
SAN FRANCISCO, Sept. 1 /PRNewswire/ -- Salesforce.com (NYSE: CRM), the enterprise cloud computing company, today announced the arrival of Jigsaw for Salesforce CRM, an entirely new crowd-sourced business data service exclusive to Salesforce CRM customers. Built leveraging native salesforce.com ...  Full release here >>
LeadMaster’s CEO and CMO on SLMA Radio LeadMaster’s CEO and Founder Russell King, and Chief Marketing Officer Andy Brownell make a guest appearance on SLMA’s international radio show.
[USPRwire, Fri Aug 20 2010] CEO and Founder of LeadMaster Russell King and Chief Marketing Officer Andy Brownell joined SLMA Radio Talk Show host Will Crist for a lively discussion of all things Lead Management on SLMA Radio on August 12, 2010.  Full release here >>
The Salesforce.com Foundation Announces its 2010 Technology Innovation Grant Recipients Grants to help nonprofits around the world leverage technology to further their social change missions Inclusion of a dedicated salesforce.com employee to maximize success represents the power of salesforce.com's 1/1/1 model in action
SAN FRANCISCO, Aug. 26 /PRNewswire/ -- The Salesforce.com Foundation, the global leader in integrating philanthropy and business, today announced its 2010 Technology Innovation grant recipients, representing organizations from around the world working on issues ranging from poverty to human trafficking to helping at ...  Full release here >>

Sales Lead Management Week

The drum beat of lead generation and the management of sales leads is what fuels growth and propels companies out of stagnation.  October 10-16th, 2010 is named Sales Lead Management Week (third year) and we encourage industry leaders to stand up and be counted.   We use the drum beat of the modern marching music (and we encourage you to do the same) to signify the drama and consistency required if companies are to get the most from lead generation and their investments in CRM and marketing automation systems.  It is a time for articles and webinars, seminars and keynote speeches about the proper management of sales leads and the return on investment for lead generation programs.   Drums have been used for thousands of years and so we use them now to signify a call to action.  For ideas about what you can do during Sales Lead Management Week, click here.    

Sales Lead Management Association^SM Membership is Free!

When you join, there will be no meetings or dues, only access to information and a panel of sales lead management experts who can help you solve difficult sales lead management issues you are facing. 

• Want to learn more about sales lead management?  The sample "Resources" tab is the heart of the site with 2-3 new articles added each week.  Once you join you'll have access to all articles posted for our members.
• Need advice? Go to "Ask the Sales Lead Management Experts" to e-mail our industry experts with your questions.
• Want to contact someone on the Sales Lead Management Association Advisory Board? Go to the "About Us" section. 
• Need a speaker, go to the "Speaker’s Directory".
• There is a Book Store, (with a discount for members),  and Book Reviews.
• The monthly Sales Lead Management Newsletter has in-depth articles from our contributors and the Sales Lead Management Association^SM Blog has interesting entries from guest bloggers.
• Professional Development Courses?  Click on Professional Development and consider the professional courses for marketing management.

Subscribe to the SLMA Blog

When you subscribe to the Sales Lead Management Blog, you get immediate e-mail notification of new article postings to help you become more successful in the critical business process of managing sales leads. The SLMA Blog allows you to respond to posted articles with your thoughts, opinions, and comments - anytime, day or night!  Best of all - it's Free!

We welcome your input to the Newsletter, Blog, and the News (industry press releases).  Please forward any content suggestions to content@salesleadmgmtassn.com.

Regards,

Sales Lead Management Association^SM