March 20, 2017- - Lynden, WA - - James w. Obermayer, President  of the Sales Lead Management Association (SLMA) announced that Matt Heinz, founder & president of Heinz Marketing and host of Sales Pipeline Radio, has joined the SLMA as an advisory board member.    Obermayer said, “With his background in sales and his agency’s focus on predictable pipeline creation and management, Matt brings a wealth of knowledge to our association.  Heinz is the expert’s expert on these topics and we welcome his experience at the SLMA.

The Sales Lead Management Association announced that Steve Benson, the CEO and Founder of Badger Maps, has joined the SLMA as an advisory board member.   James Obermayer of the SLMA said, “We’ve gotten to know Steve from interviews on SLMA and CRM Radio.  We found his common-sense philosophy of salespeople’s sales productivity, which is driven by time and territory management, to be fascinating.  We expect that he will add a new dimension to our advisory board.”

“I'm truly honored to join the SLMA board - it’s a fantastic organization that focuses on one of the most important aspects in sales - lead management. I look forward to contributing my support to their initiatives, which help the sales industry as a whole.”