Cartoon for the weekend: Is selling more the strategy?

04/22/2016

Cartoon for the weekend: Is selling more the strategy?

Yes, selling more is the strategy that solves 90% of a company's problems.But how often is this the topic of discussion for marketing departments?

Discussions revolve around creating response, qualified leads, and website visits, but how often is it asked, 'How does marketing sell more? How can we help the salespeople make quota?' In B2C this is common, but in B2B, not so much.

Why It's Important:

Marketing can be the engine that drives all sales activity when it is in the hands of people who ask the simple question, 'How can we sell more?'"

Cartoon by Stu Heinecke author of How to Get a Meeting with Anyone, Heinecke explains how you can use your own creative Contact Campaigns to get those critical conversations. He divulges methods he’s developed after years of experience and from studying the secrets of others who’ve had similar breakthrough results—results that other marketers considered impossible, with response rates as high as 100 percent.

Available from Amazon. #1 Best Seller in Direct Marketing

This blog is supported by the generous sponsorship of ClickPoint Software, OMI - Outward Media, VanillaSoft and Goldmine CRM Software