Genie Parker, COO of VanillaSoft on Business Trends for Women in Management

We asked Genie Parker, COO of VanillaSoft, to share her thoughts with us about women in marketing and sales management.

Genie Parker, of VanillaSoft, said "I applaud the Sales Lead Management

Association for recognizing the top women in the field.  A diverse workforce is essential to take a company to the next level in the 21st century.  The business environment is increasingly utilizing women's talents and potential. Recognition of women's accomplishments serves as a reminder to continue that trend."

At the SLMA we like recognizing the leaders in our community because we know that those that generate demand and manage the sales leads that result are the true creators of wealth for their company and the industry. Go here to nominate a leader in the field of marketing and sales that understands the value of managing sales leads. 

Why it Matters: 

"Women, who unarguably hold the majority of the management roles in marketing, are the majority generators of wealth for B2B and B2C companies."

Sales Lead Management Association

To nominate a woman this year go to:  Nominate.  You must be a member to nominate and membership is free.   

 This blog is supported by the generous sponsorship of ClickPoint Software, VanillaSoft and Goldmine CRM Software

 

 

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