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Nominations Open for 20 Women to Watch in Sales Lead Management

Nominees can be in Sales, Marketing, Lead Management, Marketing Automation, Lead Generation, Lead Nurtuuring, Lead Scoring/Qualification, CRM and related fields.

Nominations will close March 3, 2014. DO NOT DELAY!

As a reminder, only SLMA members may nominate, but nominees do not need to be members (membership is free).

Winners will be announced April 1.

Nominate a deserving professional now.

View the 2011 Winners > View the 2012 Winners >
View the 2013 Winners > View the 2014 Nominees >

FROM OUR BLOG:

Now all we need is salespeople who will follow up!

From our Humor relations department comes a question that has been asked and seldom answered, why aren't sales leads followed-up? In spite of the promise of CRM software, follow-up of sales leads has essentially not improved with just this tool. Why it matters: only 10-25% of all sales leads are followed-up by sales. Increase sales lead follow-up and you will increase sales.

A big part of success in managing sales leads is developing a better way to understand and manage your company's sales funnel. Here are a few of the biggest mistakes that small business leaders tend to make in managing their sales funnels -- and ideas on how you can get better results.

Full post >

Lies, Lies, and Damn Lies.

Recently Dan McDade, CEO of PointClear, asked me to contribute to an article in his blog, Viewpoint, The Truth about Lead Generation. The article was entitled: Lead Generation Lies That are Wreaking Havoc with Your Sales. Being an over-achiever, I gave him more than he asked for. He printed 5 of my lies, plus some great ones from Ardath Albee | Marketing Interactions, Craig Rosenberg | The Funnelholic, Paul Gillin | Paul Gillen Blog, Ginger Conlon | DMNews, and Jamie Turner | 60 Second Communications. Here is my full list of lies:

Full post >

Connecting is more than a connect, like, follow, circle, or +1

As we deepen our relationships through online communities such as Google+, LinkedIn, Twitter, Facebook, Instagram, Pinterest and YouTube, we can get caught up in the quick scroll through the newsfeeds with limited time and attention as to what is being posted by whom. We quickly jam through the "liking" of posts, +1-ing shares, posts and images, retweeting something from someone without even visiting the link just to add something to our timeline. That's not connecting, nor is it a relationship, nor does it build trust and establish credibility.

Full post >

What Do CMOs Get Paid?

Yep, I know; do a search and you can find average salaries for almost any job, but I thought this might be of interest considering the growing significance of the CMO career positions. The point is, for this job and most others there are sources that can tell you, before your interview, typical compensation ranges. (We link to the sources credited and quoted.)

Full post >

LISTEN TO OUR NEXT SLMA RADIO SHOW THUR, JANUARY 30, 5PM

AND LISTEN TO RECENT SLMA RADIO GUESTS:

Janaury 23:	Janaury 23:	Janaury 16:	January 9:
The Art of Social Selling Conquering the modern sales process and reaching buyers through social selling means that a salesperson must become a trusted adviser – building meaningful relationships through social media.	Is the Open House finally dead? Susan's is Wade Perry of Coldwell Banker, Devonshire in Colorado. He has been in this industry for over 20 years. Door hanger days are long gone and more relationships are cemented within the communities (farms) these Realtors serve.	No Bull: Jumping the Chasm between Sales & Marketing SLMA Radio host Jim Obermayer interviews John Foley, Jr., CEO of InterlinkONE and Grow Socially. The subject this week is the "Jumping the Chasm between Sales & Marketing."	Why are Content Marketing Agencies all the Rage? SLMA Radio host Jim Obermayer interviews Christopher Hosford, editor-in-chief of the HosfordGroup a content marketing agency. In this week's program Obermayer asks Hosford, "Why are Content Agencies necessary?"
Watch here >	Watch here >	Listen here >	Listen here >

Interested in being a guest on the show?
Contact Jim Obermayer with your ideas.
[email protected]

Guests get embed code to promote their show after airing, pre-show promotion links, and show promotion across all social media venues.

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SLMA RADIO SYDNICATION

Media sites and other interested parties have the opportunity to have the existing 168 programs and 247 senior executive interviews, plus new programs, available on their site. A program is automatically added each week.

Visitors can listen to any of the 168 programs and 247 guests without leaving the host site. There is no cost for adding this content to your site.

The yearly listenership, live and downloaded is running at 14,000 per year. We expect this to jump significantly as each new outlet signs up.

The player comes in four sizes. You can see what it looks like by going to the SLMA http://www.salesleadmgmtassn.com/radio-syndication.htm

Thank you to our first syndication venues:

http://www.smartlead.com/resources/slma-radio/

http://www.pointclear.com/resources/slma-radio.php