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The SLMA - Managing leads to maximize sales
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Phil Nasser

Resources > From the section: Ask the Expert
September, 2014 |

Philip A. Nasser, CoFounder Cerius Interim Executive Solutions

Philip A. Nasser is a co-founder of Cerius Interim Executive Solutions and currently heads the sales and marketing practice for the firm.  He is the Managing Partner of Sales Productivity Institute LLC, a company he founded in 2001.  With more than 30 years of leadership experience Phil has worked with strategic, sales and channel issues across a number of industries including information technology, manufacturing, human capital and finance. His interim assignments have included leading clients in the creation of their strategic plans, building sales plans, re-working client's sale methodologies, creating compensation plans and training clients how to sell complex products into complex organizations.

Phil holds a BS from Indiana University, an MBA from Michigan State University and is a graduate of the Ensead Senior Management Program in Fontainebleau, France.  He co-authored Find Lost Revenue, Uncover Hidden Causes to Common Sales and Marketing Problems which was published by Solutions Press, Newport Beach, CA in 2009.  Phil is a part-time professor of Strategic Management and Leadership for California State University, Fullerton.

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Other Topics:

  • Accountability
  • Alignment:
  • Branding & Social Media
  • Branding Agencies
  • Business Intelligence
  • Case Studies
  • Check Lists & Job Descriptions
  • Common Mistakes
  • CRM
  • Digital Asset Management
  • E-Books Marketing
  • E-Books Sales
  • E-Marketing
  • Fulfillment/Fulfillment Operations
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Leadership and Motivation
  • Marketing Operations
  • Presentation Skills
  • Public Relations
  • Research
  • ROI Reporting
  • Sales 2.0
  • Sales Channel
  • Sales Management
  • SEO
  • Social Media/Networking
  • Telemarketing/Telesales
  • Trade Shows
  • Video: Lead Gen and Lead Mgmt
  • White Papers
  • Customer Service

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