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Patricia McLoughlin, Managed Maintenance, Inc. 20 Women to Watch in Sales Lead Management 2015 Nominee
Nominee's Achievements and Why They Were Nominated: Trish McLoughlin currently serves MMI in the role of Director of Marketing. In her role, Trish must unify the efforts of both sales and marketing to create a vehicle in which MMI brings its offerings and services to its customers and the marketplace as a whole. Trish has developed MMI’s marketing & sales efforts from its infancy into a highly automated, integrated, and successful, results-driven division of the company. Nominee's Achievement in the Field of Sales Lead Management: Named one of CRN’s “2014 Women of the Channel” which celebrates the accomplishments of those female executives making their mark in the IT channel. Appearances: http://www.salesfusion.com/marketing-automation-stories/ http://managedmaint.com/press-releases/crn-women-of-the-channel-2014 Patricia is nominated by Subhi Elmughrabi Posted by Sales Lead Management Association at 10:23:38 AM in 20 Women to Watch Nominees 2015 AddThis! • Email this • Share on Facebook - See more at: http://www.20women2watch.com/2015/02/2015-nominee-patricia-mcloughlin-managed-maintenance-inc.html#sthash.gvIXWiNd.dpuf
Awarded SalesFUSIONS 2013 Marketing Hero award for leveraging leading edge technology to drive demand, awareness and ultimately, leads, into their company’s sales funnel.
Recognized by the Sales Lead Management Association as one of the Top 20 Women to Watch in Sales Lead Management
Awarded DemandGens 2012 Sales & Marketing Integration Award
Maintain MMI Web site, with a strong focus on SEO-friendly copy writing
Orchestrated website redesign and subsequent revisions
CRM Database Integration with Marketing Automation Platform
Developed sophisticated Lead Scoring and tracking programs
B2B Social Media and Inbound Marketing Strategy
Public Relations and Media Outreach
Develops and executes targeted Email Marketing Campaigns
Event Planning (Webinars, Tradeshows, Customer Roundtables)
Video Production
Sales Collateral development and deployment
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