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Salesfusion Innovation of Marketing Automation Accessible to SMB
Provider Develops Enhancements to Improve Ease-of-Use, Total Cost of Ownership and Data-Driven Marketing ATLANTA, GA--(Marketwired - February 17, 2022) - Salesfusion, the leading marketing automation provider to small- and medium-sized businesses (SMB), announced today the initial launch of the next generation of its solution. The software-as-a-service platform brings to market extensive innovations designed to enable faster user adoption, reduce total cost of ownership and increase marketer satisfaction. According to David Raab's "How to Buy Marketing Automation 2015," almost 70% of marketers are either unhappy or only marginally happy with their MAP solution. To address this need, Salesfusion spent the past 12 months working with customers and industry leaders to change the standard approach for enabling and empowering marketers not only to perform tactical activities, but to optimize results. With sophisticated yet intuitive features that are customizable without the need of third-party support, Salesfusion is releasing extensive enhancements, including: "Complexity, ease of use and high cost have been typical hurdles preventing SMBs from adopting marketing automation," said Carol O'Kelley, CEO of Salesfusion. "By driving innovation and investments in our product such as leveraging Google's Material Design principles, we are removing these barriers to deliver an intuitive and affordable solution that aligns technology workflows with actual marketing business processes. Salesfusion will continue to deliver enhancements so marketers from any size company and with any level of experience are successful with a solution." Salesfusion will launch these new features on a rolling basis. For more information on Salesfusion product updates, or to demo the solution live, contact [email protected]. About Salesfusion Salesfusion offers a complete and easy-to-use marketing automation solution that enables marketing teams to deliver effective programs. The company's platform includes all the features marketers need to create, manage, and analyze marketing tactics and campaigns -- including email & nurture marketing, lead scoring & management, website tracking & analytics, landing pages & forms, social media management, and marketing dashboards. Salesfusion is built to work the way a marketer thinks with intuitive workflows, native integrations to the world's best CRMs, and tactic- and campaign-level reporting. Appropriate for companies new to marketing technology and those with advanced requirements, Salesfusion is affordably priced and scales to support their growing business. Salesfusion is committed to putting technology to work for marketers. For more information, please visit:www.salesfusion.com. CONTACT INFORMATION
Erica England
Phone: +1.404.929.0091 x209
Email: Email contact
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