You are a super-prepared salesperson.  You’ve acquired deep knowledge of your products, your markets, your customers – even your competition. In doing so, you’ve placed yourself well ahead of many salespeople who don’t put in the time to be a knowledge giant. Now comes the moment when you launch toward new sales. Will you be able to shift into performance mode like the sales athlete you could be? Or will you settle  for so-so results and waste all that preparation?

Most "interim sales managers" are hired in times of stress.   These sales consultants are expected to swiftly “right-the-ship.”  During this podcast, James Obermayer, who successfully increased sales, reshaped marketing departments, created SWOTs and Sales and Marketing Plans, for more than 50 high tech clients shares the 13 lessons he learned while at Sales Leakage Consulting. This session is for sales consultants and interim sales and marketing managers (Interim CMO's are also welcome).

I t is time to take the gloves off and focus on the national tragedy that has plagued B2B sales for 50 years; and it is all the making of sales management's failure. The tragedy and failure lie squarely at the doorstep of sales managers that are given inquiries and leads and do not make it a policy that their salespeople follow them up.  Policy, however, unless sternly implemented will also fail without a sales engagement platform.

The Funnel Media Group that Produces Live Internet Radio/Podcast Programs has been Sold to Insider Susan Finch of Susan Finch Solutions

Sept 20, 2021 — Lynden Washington —  The twelve-year-old Funnel Media Group (FMG) that produces live-streaming internet radio programs and follow-on podcasts has been sold for an undisclosed sum to Susan Finch of Beaverton, OR.  

This week's show is entitled"Creating a Predictable Pipeline with Special Guest, Cheri Keith" Cheri Keith is Headof Strategy for ON24.

I think a lot about making sure, even though I'm no longer in an operational marketing leadership role inside a company, I maintain that edge. I have to make sure I still understand what operational marketers are going through, what the current issues are. I ask Cheri what where her best practices doing that as an analyst and what are some of her best practices for staying sharp.

I am surprised at how few companies have a real marketing plan to guide their sales growth for the year. They spend from 3-20% of annual revenue on marketing, 6-20% on sales and they approach a new year with the attitude of pushing the "play" button from last year.  

Title:  A Guide To Evaluating and Purchasing A Sales Engagement Platform

Published by/Authors:  Tenbound- VanilaSoft

Gated:   Yes

Why it’s Important

“A sales engagement platform is the single most important sales tool a company can implement.  If you have an SEP you will win more deals than your competitors.”

Download Link   

Length: 38 Pages

Highlights: This is the most comprehensive Sales Engagement report we have seen thus far. It serves as a product review for those new to this type of platform. We especially like the purchasing options questions on page 11-14. And Yes, half of the report features an industry leader, VanillaSoft.

As long as there has been someone in marketing creating leads for salespeople, there has been the justified complaint that salespeople fail to follow-up 75% of the leads, and therefore sales are lost.    A salesperson’s failure has long-tail repercussions for their company, and sales management has been complicit in the crime.

Most sales managers believe that a CRM system is all they need to manage prospect leads.  Sales engagement software, however, solves the salesperson’s human failings that hamper sales success.  Sales and Marketing managers should listen to this program.

About Darryl Praill

Darryl Praill is the Chief Revenue Officer at VanillaSoft, the industry’s most established Sales Engagement Platform. As an accomplished award-winning marketer, a Sales World Top 50 Keynote speaker, a 2020 top 10 SaaS Branding Expert, a Top 19 B2B Marketer to Watch in 2019, a social media influencer, a category-leading podcaster, and a serial entrepreneur. Darryl has raised almost $100 million in venture capital, acquired, merged and taken companies public, been hired and fired, and worked for companies of all sizes.  Praill is the host of the very popular podcast, INSIDE Inside Sales,

RESEARCH REPORT AND OVERVIEW ON CUSTOMER RELATIONSHIP MANAGEMENT (CRM) LEAD MANAGEMENT MARKET, 2020-2026

This orginally appeared in the Express Journal: https://www.express-journal.com/customer-relationship-management-crm-lead-management-market-156731/

 Market Study Report  Published: 20 hours ago  Technology

 The research report on  Customer Relationship Management (CRM) Lead Management  market provides a thorough assessment of this industry vertical and comprises of data regarding the current trends and their impact on the profitability graph. The report broadly categorizes the product landscape as well as the application spectrum, while predicting the year over year growth rate and revenue over the estimated timeframe.