There are secrets to every profession, but not everyone is willing to share them. Not Patricia Fripp, known as just "Fripp" to her thousands of followers. In this transcript of her radio/podcast interview on SLMA Radio Fripp teaches and pushes and in the process reveals secrets of her industry. Vintage Fripp.
Following are 56 reasons I have found why companies fail. Of course, there are hundreds of faults, but I have found these 56 to be the main causes of most failures. Some have immediate fixes, some are things to avoid, some are long-term fixes, some cost money, and some simply require policy or rule changes and common sense. View the PDF here > Not Yet Gated
Salesfusion, announced the availability of its Emerging Business Solution. By packaging together its platform and managed services, Salesfusion is providing complete marketing automation functionality as well as support to execute campaigns and ensure customers take full advantage of the platform.
Web Insights launches to help B2B organisations turn anonymous web traffic into leads and improve sales effectiveness and combines the power of Web Analytics and CRM into a single platform, enabling sales and marketing teams to be more successful.
“Fusion Marketing Partners,” said James Obermayer,SLMA CEO, “provides their clients with a results-focused, cost-effective, B2B marketing strategy that is supplemented by rock-solid knowledge and decades of experience in marketing, sales, technology and business strategy. They create wealth for their clients.”
This is part of a series of interviews with industry leaders about artificial intelligence’s impact on the marketing and sales departments current and future head count. We interview Paul Teshima, a former Eloqua executive and CEO of Nudge.ai. The executives interviewed so far seem to believe that AI will create jobs while also changing the job description of those in both sales and marketing. Paul may have a different opinion. The host is Jim Obermayer
Many managers give lip-service to the thought that marketing and sales is a science driven by data, and repeatable processes. In reality very few managers know the science of marketing and sales well enough to make good on the promise of a repeatable process to create demand and close sales. Our guest this week is a principle at SBI, Dan Perry who will tell us why science dominates sales and marketing more than ever before and how it can be implemented. The host is Jim Obermayer.
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